Bop till you Drop (BTYD) was established in Sydney in 1999 and has grown to have a proven reputation for excellence. It started off with one entertainer doing a couple of parties a month, then a week and as word of mouth travelled very quickly the owners decided to hire a few more staff members to meet the demand. A couple of years later in 2003, the owners decided to sell the business and move onto other adventures. Cathy Randazzo, the original BTYD entertainer was the perfect candidate for the job. Since then Cathy has been the proud owner and director of this forever growing company. There has been much ‘blood, sweat and tears’, not to mention long hours, working 7 days a week year-in year-out in order to build the business into the success it is today.
Cathy is extremely passionate about children. She believes dance and music can really help develop a child’s self-confidence and creative expression. It is the one ‘sport’ that is individual, with no right or wrong dance moves. At all BYTD events, entertainers encourage children to dance ‘how they dance’ and not copy someone else. We try to create a safe place where children are encouraged to be individuals. At our extended School Holiday Programs, and our Dance till you Drop school programs, this process is expanded upon, with a special class called ‘Self-motivation and Goal Setting’.
After many years, Cathy managed to grow the business to approximately 30 parties/events each week, with October to December ballooning to 75 per week. It was at this time she decided to expand outside Sydney. With lots of research and experience she managed to fine tune the disco party process to create a successful formula to enable franchise opportunities. Her first location was Melbourne in 2005. She operated Melbourne from Sydney with regular flights down to make sure entertainers and customers were receiving the same quality party as Sydney. As Melbourne grew, Cathy realised the company needed an owner/operator in Melbourne to maintain the high quality she wanted. During 2009, Cathy decided to sell Melbourne as a Franchise, but she didn’t stop there. In January 2011, she also started franchises in both Adelaide and Perth.
Now, after 6 years, Melbourne is getting very close to Sydney’s huge customer base. Directors Jennifer Borg and Alicia O’Brien have done an amazing job training new entertainers and keeping up our excellent customer service. Adelaide director Tiffany Turner and Perth director Melanie Griffiths have had a great inaugural year. Now that their business skills and party process are running like clockwork, they are ready to take on larger volume of parties. All the directors of Bop till you Drop have had extensive training in the entertainment industry.
Cathy is constantly looking for new and creative ways to expand the business. This year she started the party bag catalogue, chocolate making parties, stretch hummer disco parties and her biggest achievement, Dance till you Drop. Dance till you Drop is a new dance company she opened in January 2011 with business partner Amy Morrison who ran and operated her own successful dance school for 7 years. Together they have developed a dance program for Primary Schools that adheres to the PDHPE syllabus. Please see www.dancetillyoudrop.com.au for details.
Cathy’s goal is to continue doing what she loves best. She often refers to Bop till you Drop as being her baby and she wants only the very best for her prize possession. She has many more ideas and will never stop growing, expanding and implementing better tactics in how to run the ‘best party ever’.
To become an entertainer is not an easy task. All our entertainers across all the states we are active in should be extremely proud of themselves. Each new entertainer has to undergo an extensive training and safety program. They must work alongside a current entertainer for at least 6 weeks before they are allowed to conduct disco parties on their own. Currently we have 33 entertainers over the 4 states. Despite each entertainer bringing their own specific skillset and experience, each has one thing in common; they love working with children! Although some may be new to BTYD, they are not new to the entertainment industry. BTYD only employs qualified and experienced staff. All our entertainers need to be able to perform, and organise, up to 200 children at a school disco, which means they need professional training and a wealth of experience to successfully organise and conduct a structured disco. Rest assured that all our entertainers have been approved by the ‘Working with Children Check’.
Sydney is currently our biggest city, with three office administration staff. There are always two staff members in the office at all times. This way we can ensure every customer is given the time and consideration they need in order to organise the perfect event for their child’s birthday or school/organisation. Melbourne, Adelaide and Perth are all independently operated by the directors.